Poise + Performance — lifestyle

When an Athlete 'Goes Pro' Meet Olivia Ekpone, Sprinter, Lifestyle Ambassador, Broadcaster

lifestyle

When an Athlete 'Goes Pro' Meet Olivia Ekpone, Sprinter, Lifestyle Ambassador, Broadcaster

Do your find yourself drawing on your strengths that made you successful in athletics to pursue success in your new fields?

Everyone who knows me knows that I’m coachable, energetic, determined, focused, loving, and a “get the job done.” My strengths make me the person I am today. However, being coachable is so important. 

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Poise and Performance | The Values of Performance

lifestyle

Poise and Performance | The Values of Performance

As I have recently continued laying the foundation for our exciting new startup, iON Performance, I found myself contemplating what the true spirit of the brand is...with the realization that in order for new team members, and consumers, to be as passionate about the brand as I am, it would be important to communicate the essence of what we are about...what we stand for. This led me to thinking even more broadly about the current day and the opportunity I see in myself, our brand, our community, in taking a note out of those cliche 80's era corporate playbooks where more time was spent on Value and Mission Statements than an MVP and Pitch Deck. 

So...excuse me for a moment while I share my two cents on what we are about and why it matters...

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Poise + Performance | Discipline: Evolving my eating to impact my performance

lifestyle

Poise + Performance | Discipline: Evolving my eating to impact my performance

our body is an engine and you can't use cheap gas. If you do, your engine will not run properly. 

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Poise and Performance | Do it All for the Love...

lifestyle

Poise and Performance | Do it All for the Love...

I remember I went to a basketball game and saw an athlete get injured, and a person in khakis in a polo ran on the court to take care of the athlete. I had never seen anything like that before and was intrigued. So after the game, I snuck down to ask questions. I asked the person "Excuse me sir who are you?" He replied,  "Athletic Trainer."  I asked "Did you have to go to college for it? How do you become one? " He replied that all I have to do was find out if my  College had Sports Medicine.

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Poise and Performance Sprinter Jasmine Todd launches her World Class Cosmetics Line

featured athlete lifestyle

Poise and Performance Sprinter Jasmine Todd launches her World Class Cosmetics Line

How do you draw on your athletic spirit to help drive your entrepreneurial endeavors?

 

Using my athletic spirit was very easy. Business is all competition. You have to market correctly, you have to compete with prices, you have to show why should the people chose your product over others. And all those characteristics are when we show on the track and as a professional. You must 

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